Home and Broadband Product Manager

• Lead the development, management and continuous improvement of fixed broadband, home phone and value-added services (VAS) including gaming, content and smart home initiatives.
• Own the product roadmap and associated customer journeys, ensuring each product delivers strong commercial performance and a smooth customer experience.
• Champion the fibre programme, driving customer adoption now that network build is nearing full coverage, and using insight to shape retention, migration and upsell strategies.
• Collaborate across commercial, technical, regulatory and customer support teams to develop and launch compelling propositions aligned with business goals and customer needs.
• Set and deliver the 5-year strategy, Annual Operating Plan (AOP), forecasts and KPIs for your product areas and key customer segments.
• Monitor and analyse product performance - customer take-up, revenue, margin and experience - and make recommendations to drive growth and improve efficiency.
• Commission and respond to market and customer research, using insight to inform product development and positioning.
• Manage supplier relationships, ensuring contract compliance, commercial value, and continuity of service, while identifying and mitigating risks to revenue or margin.
• Represent the business externally with partners, customers and industry bodies as required, and act as a delegate for the Head of Product when needed.

• Core Products: Fixed Line and Broadband (including fibre and fixed broadband replacement solutions)
• ISP Services
• Value-Added Services: Entertainment, gaming, content bundles, smart home tech and related ecosystems

• Weekly and monthly performance reporting: KPIs, revenue, usage, uptake
• Budgeting, forecasting and financial submissions
• Competitor, market, and customer insight to inform product strategy
• Support and guidance for Retail, Customer Support and Business teams
• Digital experience design and support model optimisation

• A strong grounding in product management and commercial delivery
• Experience working cross-functionally with tech, marketing, ops and support teams
• An ability to develop and communicate clear product strategies
• Analytical thinking, attention to detail, and a results-driven mindset
• Professional communication skills and a self-starting attitude
• A confident communicator, a commercially astute thinker, and someone who brings energy, initiative and ownership to everything they do

• Proven product management experience in Consumer or SME markets, ideally in telecoms, broadband, or adjacent industries.
• Strong commercial acumen, with a track record of delivering results through end-to-end product lifecycle ownership.
• Solid understanding of telecommunications technologies and markets, including commercial, technical, and regulatory dynamics.
• Experience developing and managing product, pricing and financial plans, including forecasting, budgeting and performance tracking.
• Ability to work cross-functionally, influencing and aligning stakeholders across commercial, technical, customer support, and regulatory domains.

• Working knowledge of broadband technologies, including copper/fibre infrastructure and service provisioning.
• Confident communicator, with strong written and verbal skills and the ability to present effectively to executive and C-Level audiences.
• Customer-centric mindset, with hands-on experience managing customer relationships and improving service delivery across digital and in-person touchpoints.
• Familiarity with digital service design, customer journey mapping, and using insight to drive product and experience improvements.
• Understanding of ISP services and value-added propositions such as gaming, streaming, or smart home integrations.

Your specialist: Debbie Amankwa

Quote job ref: 15978

Hi, I'm Debbie and I look forward to receiving your submission for this fantastic opportunity with this business.

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