Marketing Communications & Operations Manager

• Lead on the development and execution of global and multi-regional marketing campaigns
• Develop and deliver multichannel campaigns, informed by client intelligence and market trends.
• Work with the BD&M team to ensure campaigns support, and are supported by, jurisdictional initiatives.
• Develop compelling communications and engaging content to drive positive coverage and visibility.
• Measure and report on campaign effectiveness to support learning processes across the BD&M team.
• Own and develop social media channel strategy.
• With support from the digital agency, execute effective digital marketing and SEO campaigns. 
• Support development of brand identity and positioning
• Support review and development of the brand and employer brand in line with strategic priorities.
• Own the Brand Guidelines and House Styles Manual including the process of review and update.
• Develop informed analysis of brand positioning for presentation to senior leaders and key stakeholders.
• Ensure alignment and consistency in the development of lead and subsidiary brand identities. 
• Manage and maximise relationships with key third parties
• Manage relationships with legal directories, analysing rankings and producing effective global PR.
• Lead point of contact for third parties that support the BD&M team including vendors and agencies.
• Share regular project updates and insights from third parties with the BD&M team for understanding.
• Build media/PR relationships and maintain an accurate database of relevant global media contacts. 
• Manage and develop global marketing infrastructure
• Maintain and develop the Group's websites, acting as lead contact for the website agency.
• Analyse performance alongside the website agency; deliver remediation and enhancement actions.
• Manage procurement of marketing tools and platforms, and associated budget and spend tracking.
• Work collaboratively to ensure successful delivery of process and platform improvement projects.
• Own and curate the Key Messaging Register and associated bid, pitch and credentials approach.
• Own all global marketing policies including the process of regular review and internal communication.
• Own and manage the catalogue of global collateral. 

• A professional qualification in a Business or Marketing related field is preferred but not essential. 
• Marketing professional with proven experience, ideally in a legal or professional services environment.
• Excellent interpersonal skills with experience of senior stakeholder management.
• Strong team player with desire and ability to work collaboratively and stay focused on solutions.
• Positive energy and drive, with a passion for creativity, innovation and growth of self and the business.
• Ability to manage and prioritise multiple responsibilities, occasionally to tight deadlines.
• Excellent written communication skills and experience of copywriting.
• Experience with analytics tools, for example Google Analytics, AHREFS, SEMRush or similar.

Your specialist: Angie Westmorland

Quote job ref: 16721

Hi I'm Angie, I am working on this amazing opportunity with one of the Island's leading employers, click apply now and I will be in touch.

Submit Your CV